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 It’s Chemistry Not Character


“It’s Chemistry Not Character” campaign is an effort to end the social stigma that is often associated with opioid addicts. It’s time to change the conversation about opioid addiction. It’s the chemistry of the brain not the character of the individual that makes them an addict.

Sarah was injured in a car accident by a drunk driver and then fell into opioid addiction, but she’s now in recovery and is telling her story to help spread the word that opioid use disorder is a predisposed genetic disease, not a moral failing. Watch the clip here:

Sarah’s story is unfortunately all-too-typical, as opioid addiction has become a national epidemic, killing more than 70 Americans each day. Fortunately, she’s found help in fighting the disease via medication-assisted treatment, and she’s now helping spread the word that opioid use disorder is a predisposed genetic disease, not a moral failing.

In addition to the video above, we have created other individualized video interviews with recovering addicts, researchers and doctors in the field of addiction and addition medicine.

It’s Chemistry Not Character is a community for people with opioid use disorders and those who care about them – including family, friends, and doctors. We are dedicated to bringing awareness to the fact that an opioid use disorder is a predisposed genetic disease, and should be treated as such. It is not a moral failing. We’re working to change the conversation that currently takes place in society on opioid use disorder so we can change the approach to reducing this national epidemic, which kills more than 70 Americans each day.  All of our lives have been touched by people suffering from opioid use disorders. There are medicines that work.

Please join the movement, #itschemnotchar, to change the conversation, reduce the opioid abuse epidemic, and end the stigma associated with it.

Learn more at

(*All information was provided by the campaign’s outreach.)


If you, or anyone you know, is struggling with alcohol or addiction, please click the Find Support link for an extensive list of support groups. Also please check out the links to many useful resources in the sidebar, and always feel free to contact me anytime at

You may also find some great inspiration and support from all the awesome sober bloggers listed in the side bar under POSTS I LIKE and RECOVERY BLOGGERS, as well as Sober Courage page on Facebook and Sober Courage on Twitter.



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